Western Australia introduces new incentive scheme for agents
The Western Australian government is pulling out all the stops to boost the flow of international students to the state’s education institutions – and a major component of the new push is leveraging the agent channel in recruitment.
Of the AUS$41.2 million, the McGowan government has reserved in its 2022/23 state budget to revitalise the international education sector, AUS$10 million is earmarked for an “Agent Incentive Scheme.” This scheme is rare in the sense of it being a government-funded programme directed at incentivising agents. Across the major English-speaking destinations, agents’ commissions are usually paid entirely by institutions or schools.
The government will – between September 2022 and June 2023 – pay agents AUS$500 per student for placements in schools, ELICOS, or VET providers and AUS $1,000 for enrolments in universities – of which there are five in Western Australia. The scheme will end once the fund is empty due to commissions paid out to agents within that time frame.
The government-funded commissions are not a replacement for the incentives individual institutions pay agents, but rather a top-up. Agents will receive their government commission payments directly from participating education institutions in the scheme.
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